JOURNAL

The Sons of Aloha innovations are here: Our sustainable puffer jacket and smart luggage will revolutionize your adventures. Discover the SOA 69 KANE Carry-on suitcase and the functional SOA 77 backpack with shoe compartment and reflective icons are now available in the shop!

World Cleanup Day is more than just collecting trash. It's the starting point for a new era of upcycling. Discover how plastic bottles and other trash can be transformed into sustainable backpacks and what this means for our environment. Learn more about the circular economy and how you can contribute with your purchase.

Experience a sustainable autumn full of coziness: Save energy, use seasonal ingredients, and make your home eco-friendly. With small changes in your daily routine, you can conserve resources while still enjoying the warm, cozy atmosphere of autumn.

Camping in the woods with a roll-top backpack? Here you'll find the most important essentials, from smart gear to safety tips for your next outdoor adventure.

Whether a modern city backpack or a practical roll-top backpack, your backpack is much more than just storage space. It's an expression of your personality, your lifestyle, and often a statement of sustainability. In this guide, you'll find out which backpack archetype suits you, from the adventurous explorer to the urban minimalist. Be inspired and discover the perfect backpack that will accompany you stylishly and reliably through everyday life and travel.

Anyone who commutes to work, university, or travels daily knows that the right backpack is more than just a place to store things; it's an indispensable everyday companion. Today, commuter backpacks must be not only practical and ergonomic, but also weatherproof, sustainable, and stylish.