On Earth Day today, we take a moment to reflect on our significant steps toward sustainability.
At Sons of Aloha, we have long been committed to producing durable and environmentally friendly bags!
What does sustainability mean to us?
Life is an eternal cycle. It is passed on from humans to plants and back to humanity. The quality of our existence is ultimately tied to our Earth and its resources. The threat of increasingly scarce resources and the pollution of the world's oceans encourage us to use recyclable materials in our production. Furthermore, it is crucial for us to respect all resources that enter our value chain.
Choose recycled. Choose life.
Our values
Protect the planet
Our quality of life is ultimately tied to our planet and its resources. The impending scarcity of resources and the pollution of the world's oceans are forcing us to rethink our use of materials. If we want to leave a livable planet for future generations, we must act now. To make a positive impact, we use natural or recycled resources. With the help of many local volunteers and our partners, we are protecting our planet from plastic pollution.
Give plastic waste a second life
As in Hawaiian thought, all things have more than one life. That's why it's especially important to us not to use virgin plastic in production, but to give plastic waste that would normally be thrown away or end up in nature a second chance.
A sustainable product at a fair price
Recycled materials are expensive. Compared to the price the planet pays for products made from virgin plastic, it's absolutely worth it. However, we don't want to pass the additional costs on to you, so we make sure we offer good value for money.
Durable products
We create products that accompany you on all your travels and have minimal impact on the environment. Our focus is not only on the timeless aesthetics of the product, but also on practical usability. Therefore, before any product joins our family, we create samples that we personally test thoroughly. Ultimately, we can proudly offer you the perfect travel companion for your daily adventures.
Closing the loop
A closed value chain is currently neither a reality nor a standard in the world. We work every day to make this reality ours. Our products are designed for you to keep forever. But if you change your mind or your product breaks, we'll gladly take it back for a voucher. This way, we ensure that our products never end up as waste in the ocean or in nature again.
Reduce packaging waste
When shipping our products, we produce as little packaging waste as possible. We've already eliminated the use of plastic in our smaller products, such as backpacks and bike bags. We haven't yet found a suitable alternative to plastic for our larger products, but we're already working on finding one.
Short and CO2-saving transport routes
We don't want to cause unnecessary CO2 emissions through our production or transportation. Therefore, we try to source our raw materials from regions close to the production site. To achieve this, the raw materials go directly from the production site to us, from where they are then shipped to you. Only in extremely urgent cases is it shipped by water or air. Instead, we usually use the new railway line from China to Germany.